If you’re selling products and rely on Google search as your main funnel, you have just 12 months before your Google visits could sharply decline—potentially by 50%.

How I know this?

I was waiting in front of my local post office to send a package and there was this woman behind me. She asked me something about my jacket. Like, where I bought it. When I answered she went straight to ChatGPT to search this location. What? Why is this lady in her early 40s not using Google Maps?

If someone is buying random crap online, thats females in late 30s and early 40s.As they transition from Google to AI for their queries, they will be excited to discover they can search for phrases like “gifts for my cat” or “best wireless earbuds.”

And then you are toast.

Unless…

You insert your merchant store into its feed.

Here is how. It is not a secret, but I am sure SEOs will try selling you packages to do this instead of you.

First things first. You go to OPEN AI and submit your merchant details.

If you are into selling LG TV, this will probably not be enough because competition is fierce and you are not alone. You will need to rank in Bing, as OPEN Ai is owned by Microsoft and it pulls product data from Bing’s Shopping index.

But if you are into lesser known brand in the not so saturated market you might secure yourself one spot in 3-5 product feeds with buy buttons (the same thing that shows at Google).

OpenAI hopes to reach 1 billion users by the end of 2025. This represents three times the population of the USA.

First movers advance is something you should think about.

P.S. If your store previously blocked Bingbot or OAI-SearchBot, make sure to unblock them.